中文名: 傻瓜商務通識
原名: General Business For Dummies
作者: Lisa Holton, Jim Bates 等
圖書分類: 經濟
資源格式: PDF
版本: 最新版
出版社: Wiley Publishing, Inc.
書號: ISBN: 978-0-470-34401-9
發行時間: 2009年
地區: 美國
語言: 英文
簡介:

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Business Valuation For Dummies is filled with expert guidance that business owners, managers at all levels, investors, and students can use when determining the value of a business. It contains a solid framework for valuation, including advice on analyzing historical performance, evaluating assets and income value, understanding a company's financial statements, estimating the cost of capital, business valuation models, and how to apply those models to different types of businesses.
傻瓜業務估值指導企業主，各級管理人員，投資者和學生如何確定企業的價值。它包含了估值，包括在分析歷史業績，資產和收入了解公司的財務報表，估計資本成本，以及如何應用到不同類型的企業。
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So you’ve been asked to lead a quality control initiative? Or maybe you’ve been assigned to a quality team. Perhaps you’re a CEO whose main concern is to make your company faster, more efficient, and less expensive. Whatever your role is, quality control is a critical concept in every industry and profession.
Quality Control For Dummies is the straightforward, easy guide to improving your company’s quality. It covers all of today’s available options and provides expert techniques for introducing quality methods to your company, collecting data, designing quality processes, and more. This hands-on guide gives you all the tools you’ll ever need to enhance your company’s quality, including:
* Understanding the importance of quality standards
* Putting fundamental quality control methods to use
* Listening to your customer about quality issues
* Whipping quality control into shape with Lean
* Working with value stream mapping
* Focusing on the 5S method
* Supplement a process with Kanban
* Fixing tough problems with Six Sigma
* Using QFD to win customers over
* Improving you company with TOC
傻瓜質量控制幫助您改善公司的產品質量。傻瓜向您提供質量的方法，收集數據，設計質量控制流程等等。
*了解質量的重要標准
*傾聽你的客戶對質量問題
*鮮奶的質量控制
*工作與價值流圖
*固定六西格瑪難題
*使用QFD於贏得客戶遍及
*TOC理論
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Written for small business owners and entrepreneurs looking for an inside track on new product development, New Product Development for Dummies offers you a unique opportunity to learn from two consummate insiders the secrets of successfully developing, marketing and making a bundle from a new product or service. You learn proven techniques for sizing up market potential and divining customer needs. You get tested-in-the-trenches strategies for launching a new product or service. And you get a frank, in-depth appraisal of the most challenging issues facing new product developers today, including the need to collaborate with global partners, optimizing technology development for a 21st century marketplace, getting start-up capital in an increasingly competitive environment, and much more. Key topics covered include:
* Developing a winning NPD strategy
* Generating bold new ideas for products and services
* Understanding what your customers really want
* Keeping projects on track, on budget, and on-time
* Building effective cross-functional teams
* Planning and executing a blockbuster launch
* Collaborating with global partners
* Maximizing your chances for success
您將學習估量產品的市場潛力和了解客戶需求的技術。
*開發一個成功的新產品開發戰略
*生成大膽的產品服務新思路
*了解你的客戶真正想要什麼
*建立有效的跨職能團隊
*合作與全球合作伙伴
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Manage your business from a services perspective
What if technology was designed to serve the business — every time? That's service management! Done properly, it can make everybody happy — the customer, the service provider, and the business owner. Understand the value of managing your physical environments and IT systems with an integrated approach. Learn how real companies improve business performance by streamlining business processes and applying service management standards and best practices.
Define service — identify what the customer wants, how the business can provide it, and which technological tools will make it happen
Who's king? — whether you're the IT manager or the business owner, see how to think like the customer
Standards are key — understand the standards and best practices that can improve quality and reduce costs
Strategically speaking — develop and implement a service management strategy
What's it worth? — assess the costs and return associated with service management
Get down to business — discover how to manage data centers, support services, desktops and devices, IT security, and other business services
See it at work — explore case studies of service management in the manufacturing, retail, health care, hospitality, and other business sectors
How the digital world has altered service
Service management assets and tools
Resources for best practices and standards information
Advice for defining, creating, and maintaining a service management plan
The six layers of service management
How to optimize a data center
Ideas for managing your business assets as services
The role of virtualization and cloud computing
了解公司如何通過簡化業務流程，提高和應用服務管理標准增加業務。如何定義服務 - 確定客戶需要什麼，企業如何能向它提供所需服務
標准是關鍵 - 了解標准和最佳做法，可以提高品質，降低成本
從戰略上 - 制定和實施服務管理策略
資產和服務管理工具
資源的最佳做法和標准的信息
咨詢定義，創建和維護一個服務管理計劃
服務管理的六個層次
如何優化數據中心
虛擬化和雲計算的作用
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In today's business world, your bottom line isn't measured by your company's financial performance alone. Social Entrepreneurship For Dummies shows you how to implement social responsibility to your business plan in order to increase your bottom line.
This book helps any social entrepreneur gain the necessary skills needed to change the system and spread the solution, while providing explanations of the most successful business tools being used today.
* A complete reference on the ideas and processes associated with social entrepreneurship
* Provides a foundation and business plan for those looking to create their own socially oriented business venture
這本書可以幫助社會企業家獲得任何需要改變的制度和傳播解決方案所需的技能，同時提供成功的企業正在使用的工具
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A company's ability to grow and stay on top of customer demand has always depended heavily on the quality of its people. Now, more than ever, businesses recognize that finding (and keeping!) a highly skilled and motivated workforce is pivotal to success.
Maybe you're a business owner and your company is growing, or you're an employee at a small to midsize company and management has asked you to take on some—or all—of their HR functions. Either way, knowing how to set up and implement successful HR practices (not to mention navigating the legal minefields in today’s increasingly regulated environment) can be tricky.
Human Resources Kit for Dummies, Second Edition, is your one-stop resource for learning the nuts and bolts of HR. It gives you the actual tools—forms, templates, and so on—that you can put to immediate and productive use. Inside, you’ll easily discover how to:
* Find, hire, and keep top talent
* Create an effective compensation structure
* Ensure you’re developing the right benefits package
* Encourage extraordinary performance
* Establish an employee-friendly environment
* And much more
一個公司的增長能力和對客戶的需求很大程度上一直停留在取決於其員工的素質。所以企業認識到現在比以往任何時候都需要高技術和積極進取的隊伍。
*尋找，雇用，並保持頂尖人才
*創建一個有效的補償結構
*鼓勵業績增加
等
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Success in business demands constant creativity. Generating fresh solutions to problems and the ability to invent new products or services for a changing market are part of the intellectual capital that gives a company its competitive edge.
Business Innovation For Dummies gives you practical, easy-to-follow information for generating new ideas, using creativity to boost sales, solving problems creatively, mastering the art of invention, honing creative thinking skills, and identifying new opportunities.
* Advice on how to apply creativity to the workplace
* Ideas for spicing up presentations
* Shows you how innovation leads to more productive business
傻瓜業務創新創意來刺激銷售，在業務需求不斷創新的成功，對不斷變化的市場創造新的產品或服務，使公司在競爭中獲得優勢。
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Customer Service For Dummies, Third Edition integrates the unbeatable information from Customer Service For Dummies and Online Customer Service For Dummies to form an all-in-one guide to customer loyalty for large and small businesses alike. The book covers the fundamentals of service selling and presents up-to-date advice on such fundamentals as help desks, call centers, and IT departments. Plus, it shows readers how to take stock of their customer service strengths and weaknesses, create useful customer surveys, and learn from the successes and failures of businesses just like theirs.
傻瓜服務客戶從一般客戶服務到網上客戶服務信息，形成一個以客戶的大型和小型企業全功能於一身的指南。書中涵蓋了銷售服務的基礎，並對各式企業及部門提出改善的意見。此外，它向讀者展示了如何利用他們的客戶服務的優勢增加業績。
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In today's time-crunched, cost-conscious global business environment, tight project deadlines and stringent expectations are the norm. Now with 25% new and updated content, Project Management For Dummies, 3rd Edition introduces you to the principles of successful project management and shows you how to motivate any team to gain maximum productivity.
You'll learn how to organize, estimate, and schedule projects efficiently and effectively. You'll also discover how to manage deliverables, issue changes, assess risks, maintain communications, and live up to expectations by making the most of the latest technology and software and by avoiding common problems that can trip up even the best project managers.
* The latest methods to manage resources and stay on track and within a budget
* New coverage of the pros and cons of virtual teams
* Fresh tactics for team motivation and the hottest risk management strategies
* Explanations of concepts tested in the PMP certification exam with study tips and practices to help you pass
傻瓜項目管理向您介紹了成功的項目管理的原則.你會發現如何管理項目的進度，人員的參與，問題的變化，評估風險
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This authoritative, friendly guide covers all the basics, from the nuts and bolts of Chinese business and bureaucracy to negotiating with your Chinese partners. You'll also get the know-how you need to manage day to day, from travel tips and advice on converting money to getting past language barriers.
Discover how to:
* Understand Chinese markets
* Develop a strong business plan
* Find the right employees
* Work with currency controls and the Chinese banking system
* Sell and source in China
Explanations in plain English
* "Get in, get out" information
* Icons and other navigational aids
* Tear-out cheat sheet
* Top ten lists
* A dash of humor and fun
本書教您如何與中國企業和官僚們進行談判，了解中國市場，建立一個強有力的商業計劃，找到合適的員工
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Now, it is easier than ever before to understand complex mathematical concepts and formulas and how they relate to real-world business situations. All you have to do it apply the handy information you will find in Business Math For Dummies. Featuring practical practice problems to help you expand your skills, this book covers topics like using percents to calculate increases and decreases, applying basic algebra to solve proportions, and working with basic statistics to analyze raw data. Find solutions for finance and payroll applications, including reading financial statements, calculating wages and commissions, and strategic salary planning.
Navigate fractions, decimals, and percents in business and real estate transactions, and take fancy math skills to work. You’ll be able to read graphs and tables and apply statistics and data analysis. You’ll discover ways you can use math in finance and payroll investments, banking and payroll, goods and services, and business facilities and operations. You’ll learn how to calculate discounts and markup, use loans and credit, and understand the ins and outs of math for business facilities and operations. You’ll be the company math whiz in no time at all! Find out how to:
* Read graphs and tables
* Invest in the future
* Use loans and credit
* Navigate bank accounts, insurance, budgets, and payroll
* Calculate discounts and markup
* Measure properties and handle mortgages and loans
* Manage rental and commercial properties
現在，人們比以往任何時候更容易理解復雜的數學概念和公式，以及它們如何關聯到實際的業務情況。傻瓜幫助您應用代數以解決基本的比例，運用基本的統計分析原始數據的。解決財務和薪資的方案，了解如何閱讀財務報表，計算工資和傭金，薪水。等等
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Achieve business success with Neuro-linguistic Programming
People around the globe use NLP to improve their communication skills, build rapport, make positive changes, and accomplish their goals. When used in a business context, NLP techniques can transform both your own and your team’s performances. This practical guide to NLP at work will help you increase your flexibility, become more influential, and achieve professional success, whatever your career.
• Use NLP techniques in the workplace – overcome barriers to success and develop a winning mindset
• Build effective working relationships – improve your communication skills and create rapport with your colleagues
• Lead people to perform – enhance your ability to inspire peak performance
• Make changes that drive success – set and achieve ambitious goals
世界各地的人們運用NLP處理，改善他們的溝通技巧，建立和諧，做出積極的改變，並實現他們的目標。當在商業環境中使用，NLP處理技術，可以改變自己和你的團隊的表現。
什麼是NLP?
官方版：N-neuro神經L-liguistic語言P-programming程式，神經語言程式學
NLP就是從破解成功人士的語言及思維模式入手，獨創性地將他們的思維模式進行解碼後，發現了人類思想、情緒和行為背後的規律，並將其歸結為一套可復制可模仿的程式。美國科羅拉多政府曾給出了一個貼切的定義：NLP是關於人類行為和溝通程序的一套詳細可行的模式。
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Now updated — your guide to getting the best insurance policy
Are you intimidated by insurance? Have no fear — this easy-to-understand guide explains everything you need to know, from getting the most coverage at the best price to dealing with adjusters, filing claims, and more. Whether you're looking for personal or business insurance, you'll see how to avoid common pitfalls, lower your costs, and get what you deserve at claim time.
* Get to know the basics — understand how to make good insurance decisions and reduce the chances of a financial loss in your life
Take your insurance on the road — manage your personal automobile risks, handle special situations, insure recreational vehicles, and deal with insurance adjusters
Understand homeowner's and renter's insurance — know what is and isn't covered by typical policies, common exclusions and pitfalls, and how to cover yourself against personal lawsuits
Buy the right umbrella policy — discover the advantages, and coordinate your policies to cover the gaps
Manage life, health, and disability risks — explore individual and group policies, understand Medicare basics, and evaluate long-term disability and long-term-care insurance
Open the book and find:
The best life, health, home, and auto policies
Strategies for handling the claims process to get what you deserve
Tips on adjusting your deductible to suit your lifestyle
How to navigate healthcare policies
Ways to reduce your risk and your premiums
Common traps and loopholes
Considerations for grads, freelancers, and remote workers
你被保險嚇倒？不要害怕 - 這很容易理解的指南解釋了一切你需要知道，在從獲得最好的價格最覆蓋率與調節，申請索賠，並多了。無論您是個人或商業保險的時候，您會看到如何避免常見的錯誤，降低成本，並獲得在索賠時你應得的。
傻瓜幫助您了解的保險的基本知識，管理您的個人汽車的風險，了解屋主和房客的保險，了解基本醫療保險，如何減少你的風險和你的保費 等等
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Do you need help with time management? Need to better manage your time at work or at home? Feel like there are never enough hours in the day? Successful Time Management For Dummies delivers practical solutions for getting organized, working better and faster, reducing stress, and getting rid of time-wasting distractions. You’ll find out how to eliminate late nights at the office and spend more time with your family, friends, or even just yourself!
This authoritative, plain-English guide shows you how to set yourself up for success, overcome common time management obstacles, and focus your efforts on your most important tasks and objectives. It explains how to determine the value of your time, provides fantastic tips on streamlining your workspace to speed up the flow, and even helps you minimize or eliminate interruptions from your workday. You’ll discover how to:
* Assess your strengths and weaknesses and establish goals
* Create a routine and make the most of time-saving technology
* Prioritize daily efforts, block off time, plug in to-do items
* Grasp the time-equals-money concept and boost your hourly income
* Create an environment that fosters solid focus and establish boundaries
* Eliminate time-wasting behaviors and promote time-efficient habits
* Reduce stress and anxiety
* Say goodbye late nights at the office and enjoy your leisure time more
你是否很好的管理你的時間，是否平衡好工作與家庭的時間？傻瓜成功管理時間能讓您更好的計劃自己的工作，制定計劃，優化時間，平衡工作與家庭，評估自己的長處和短處，善於制定目標等
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If you’re starting a new business or planning your business’s future, there are plenty of things you should take into account. Strategic Planning For Dummies covers everything you need to know to develop a plan for building and maintaining a competitive advantage — no matter what business you’re in.
Written by Erica Olsen, founder and President of a business development firm that helps entrepreneurial-minded businesses plan for a successful future, this handy guide covers all the basics, including:
* How a strategic plan is different than a business plan
* Establishing a step-based planning process
* Planning for and encouraging growth
* Taking a long-view of your organization
* Evaluating past performance
* Defining and refining your mission, values, and vision
* Sizing up your current situation
* Examining your industry landscape
* Setting your strategic priorities
* Planning for unknown contingencies
If you’re in business, you have to plan for everything — especially if you intend your business to grow. Whether you’re planning for a small business, large conglomerate, nonprofit, or even a government agency, this book has the planning specifics you need for your organization. Step-by-step, you’ll learn how to lay the foundations for a plan, understand how your plan will affect your business, form planning teams, discover what your strengths are, see where you are, and, finally, plan where you’re going. And there’s much more:
* Learn to analyze business trends that will determine your business’s future
* Set measurable, realistic goals that you can plan for and achieve
* Make strategic planning a habitual part of the organization
* Prioritize multiple strategies that you can implement simultaneously
* Set a defining vision for the organization that guides all your planning and strategy
如果你開始為自己或者公司的新業務做規劃，傻瓜戰略規劃這本可能會幫助你很多。書裡
覆蓋了戰略規劃的所有基礎知識
*怎樣制定戰略計劃
*怎樣規劃進程
*審時度勢
*檢查你的行業景觀
*設置你的戰略重點
*未知的應急規劃
等等內容
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